Article
Restaurant Marketing: Our Members' Best Practices
We asked members to tell us the most effective marketing activities they do on a regular basis. While many of the answers simply confirm tried and true marketing tactics, we received a lot of great new ideas as well.
If you have a marketing activity that is consistently successful for you, and you'd like to share it with us, please send us an email to [email protected]. Please include a brief description of what you do and the results you achieve.
Here are some of the ongoing marketing efforts that work for these respondents:
| Email customer newsletter with over 2,700 customers on the list. |
| We conduct multiple sponsorships for organizations as we are located on a college campus these opportunities are endless ways to spread the word about our food. |
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The Birthday Club seems to be our best so far.
Melissa [email protected] |
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For our first time visitor, I personally go to the table and thank them for choosing our restaurant, and give them a $10.00 Gift Certificate to be used on their next visit, only catch is it expires in 30 days.
Victor Mitchell; [email protected] |
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TALKING TO CUSTOMERS
[email protected] |
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Giving out business cards directly to people I meet.
Priscilla dela Cruz, [email protected] |
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Inviting our customers for a complimentary dinner or maybe appetizers and cocktails. These groups are very targeted to who are customers are and it is the best way to market our concept. They get to experience the atmosphere, feel the energy, get a taste for the level of service we provide as well as get our food and beverage on their lips!!!
E. Jay Myers [email protected] |
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School give back nights, it helps to build new business as well as gives the school 10% from our food sales.
[email protected] |
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To Continue Learning 
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