Webinar/Podcast
Bryan Caswell with Latuli
Welcome to the Corner Booth!
Join host Chris Tripoli and guests for a podcast for anyone who is starting a restaurant business, growing an independent restaurant business, or dreaming about starting an independent restaurant business.
Learn from successful restaurateurs who share their stories WHY they got into the business and HOW they created and built their winning concepts.
Corner Booth is a production of RestaurantOwner.com.
So grab your favorite beverage, have a seat, and listen in!
Ready to learn what it really takes to open a successful restaurant in today’s market? In this episode of Corner Booth, host Chris Tripoli sits down with acclaimed chef and restaurateur Bryan Caswell to unpack the entire opening process of his newest concept, LATULI. From navigating skyrocketing equipment costs to designing a ground-up kitchen, Bryan shares candid insights that every operator needs to hear. If you’ve ever wondered how to turn a vision into a thriving business, this conversation is packed with actionable strategies.
Discover the secrets behind staffing and team building in a tough labor market. Bryan explains why hiring for attitude and training for skill beats chasing the “perfect resume,” and how tip pooling and culture-first leadership can transform retention. You’ll also hear how he staggered reservations and dayparts to avoid the pitfalls of a chaotic launch—plus why creating a controlled growth plan is the ultimate key to long-term success.
We dive deep into concept development, menu strategy, and profitability. Bryan reveals how defining your “box” keeps your brand consistent while allowing flexibility for seasonal creativity. Learn why global flavors with local sourcing resonate with today’s guests, and how to maximize profit centers like brunch, happy hour, and private events. Whether you’re planning your first opening or optimizing an existing operation, these insights will help you boost revenue and guest satisfaction.
Don’t miss this masterclass in restaurant entrepreneurship. By the end of the episode, you’ll walk away with proven tactics for site selection, budgeting, staffing, and marketing—all from someone who’s opened 17 restaurants and still innovates every day. Hit play now and subscribe to Corner Booth for more insider conversations that help you engage your team, delight your guests, and grow your business.
Key Takeaways
Plan Smart - Opening costs have skyrocketed—especially equipment. Bryan shares how he navigated site selection and budgeting in today’s market.
Hire For Attitude - Experience isn’t everything. Learn why Bryan prioritizes personality and work ethic over resumes—and how tip pooling builds team culture.
Start Small - Trying to do it all at once? Bryan explains why limiting reservations and adding dayparts gradually is the key to success.
Define Your Box - Your concept sets the tone. Bryan reveals how to keep menus consistent, source locally, and boost profits with brunch and catering.




